Our management team is comprised of individuals with decades long experience in both business and healthcare management around the globe. The unique blend of services that we offer is due to the knowledge and expertise that we have gained during our years in China's healthcare market and other countries.
Vice President, Marketing and Communications
David Franz is the Vice President of Marketing and Communications at PreferUS Healthcare. Since PreferUS’ inception in 2008, David has been with the company serving as Executive Assistant, Project Coordinator, and Director of Marketing and Training until assuming his current position in July 2022. He holds a Bachelor’s Degree in Business Administration and Management from Northwest Missouri State University. Additionally, he holds a Master of Business Administration with a specialization in Entrepreneurship from Capella University.
David is responsible for PreferUS advertising, marketing and promotional activities including website and social media development. In 2015, he assumed responsibility for creating and implementing the PreferUS U.S. Immersion Program. This program provides comprehensive training opportunities to our China healthcare partners at the PreferUS U.S. headquarters for English Comprehension courses in preparation for extensive clinical observations at a PreferUS Institutional Partner or facility associated with a PreferUS physician investor partner. David also has responsibility for the development and execution of the PreferUS U.S. surgeon China rotation program which includes the recruitment and logistical coordination of the surgeons' China efforts.
His fourteen years of involvement in the company gives him a unique perspective as PreferUS continues to evolve and enter its execution stage.